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Local SEO for restaurants: what to look at first on your Google profile

In a restaurant, the customer decides with their eyes before tasting anything. What to check first on your Google profile.

August 8, 2026 · 2 min read

Business listing with a fork icon and a grid of dish photos

In a restaurant, the customer decides almost everything with their eyes before tasting a bite. Here is what to check first on your Google profile if you run a restaurant or a bar.

Presenzai does this on your profile every day, without you having to log in.

Photos: the first thing judged

Real photos of the dishes, well lit, without heavy filters. A strong cover photo of the room and several of the main menu cover the essentials.

Exact hours, holidays included

Nothing frustrates a customer more than arriving to find you closed when the profile said open. Update special holiday and event hours as soon as you set them.

Bookings and relevant attributes

If you take bookings, say so clearly. Tick attributes such as terrace, child friendly, vegetarian options or delivery: they are filters many customers use before choosing.

Reviews about service

In restaurants, complaints tend to be about waiting time or service rather than the food itself. Replying with a concrete solution rather than a generic apology makes the difference.

Posts that actually work

New dishes, seasonal promotions and special events generate more interaction than generic posts. Post at the frequency your menu actually changes, without forcing it.

Stop doing it by hand

Presenzai posts, answers reviews and watches your position on the map every day, without you having to log in.

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